by Jerrika Longueville | Oct 16, 2025 | Event Planning, Live Event Production
In the world of corporate events, the line between event production and event planning has traditionally been clearly drawn. You had your event planner—handling logistics, schedules, vendors, and the big picture. Then you had your production company—handling gear,...
by Jerrika Longueville | Aug 19, 2025 | Backline, Budgeting, Event Planning, Featured, Live Event Production
I write these Insight articles for one reason: education. As the owner of a production company, I believe that if you’re an event planner—especially in a small market—you deserve access to the same knowledge and resources as planners working in the big cities. My hope...
by Cameron Magee | Apr 18, 2025 | A/V Tips & Tricks, Live Event Production
Planning an event takes time, energy, and let’s be honest – probably a few too many late-night coffee runs. So why let all that effort live and die on event day? With a little creativity, you can stretch your event content further than a rubber band in a game of...
by Cameron Magee | Mar 20, 2025 | A/V Tips & Tricks, Culture Building, Live Event Production
Every great event is like an epic superhero showdown—full of action, precision, and a little bit of magic. But behind the glitz and glamour of the stage, there’s an elite team of unsung heroes making sure everything runs smoothly. At avad3 Event Production, each...
by Cameron Magee | Feb 26, 2025 | Live Event Production
Picture this: You’re gearing up for a major event, and your team is ready to roll. But before anyone dives into the deep end, there’s one essential step – hosting a kickoff meeting. This isn’t just another meeting on the calendar. It’s your chance to set the tone,...
by Cameron Magee | Feb 20, 2025 | Live Event Production, News
At avad3 Event Production, we know a thing or two about putting on an unforgettable live event. And when it comes to high-stakes, high-energy productions, nothing quite compares to the Super Bowl halftime show. Year after year, these performances push the boundaries...